{"id":4058,"date":"2021-10-15T00:00:00","date_gmt":"2021-10-15T03:00:00","guid":{"rendered":"https:\/\/www.americanasmarketplace.com.br\/conteudos\/americanas-advertising\/"},"modified":"2024-04-30T16:14:05","modified_gmt":"2024-04-30T19:14:05","slug":"americanas-advertising","status":"publish","type":"post","link":"https:\/\/www.americanasmarketplace.com.br\/blog\/americanas-advertising\/","title":{"rendered":"B2WADS agora \u00e9 Americanas Advertising"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/www.americanasmarketplace.com.br\/blog\/wp-content\/uploads\/sites\/2\/2024\/04\/americanas-advertising-capa.jpg\" alt=\"americanas advertising - capa\n\" class=\"wp-image-10156\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><em><strong>O B2WADS mudou, evoluiu e agora \u00e9 Americanas Advertising, hub de publicidade omnichannel da americanas sa<\/strong><\/em><\/h2>\n\n\n\n<p>A sua plataforma de an\u00fancios nos marketplaces da americanas sa mudou: o B2WADS agora \u00e9 <strong>Americanas Advertising<\/strong>. Chique, n\u00e9?<\/p>\n\n\n\n<p>Seja no f\u00edsico ou no digital, a sua marca merece brilhar. Por isso criamos possibilidades para que isso aconte\u00e7a de forma \u00fanica, com experi\u00eancias personalizadas para todos os momentos da <a href=\"https:\/\/www.americanasmarketplace.com.br\/2021\/06\/11\/jornada-de-compra\/\" target=\"_blank\" rel=\"noreferrer noopener\">jornada de compra<\/a> e integradas em diversos ambientes. Isso \u00e9 ser <strong>omnichannel<\/strong>!<\/p>\n\n\n\n<p>Esta mudan\u00e7a chegou para transparecer tudo que somos, pensamos e fazemos, e mostrar para o mercado como <strong>somamos <\/strong>insights comportamentais e dados de vendas \u00e0s estrat\u00e9gias de publicidade inovadoras que gerem mais do que somente a comunica\u00e7\u00e3o, mas <strong>engajamento<\/strong> com a sua marca!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>O que mais mudou?<\/strong><\/h3>\n\n\n\n<p>Agora, o Americanas Advertising \u00e9 mais do que uma plataforma de an\u00fancios, \u00e9 um <strong>HUB de publicidade omnichannel<\/strong>. Isso implica em maior robustez de um mecanismo que une dados de consumo, insights comportamentais e formatos de publicidades inovadores que geram mais resultados aos clientes.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.americanasmarketplace.com.br\/blog\/wp-content\/uploads\/sites\/2\/2024\/04\/americanas-advertising-interna-1024x470.png\" alt=\"americanas advertising - interna\" class=\"wp-image-10158\"\/><\/figure>\n\n\n\n<p>A evolu\u00e7\u00e3o dos nossos produtos permite um mapeamento assertivo da jornada e experi\u00eancia dos consumidores, e a comunica\u00e7\u00e3o com audi\u00eancias qualificadas para a sua marca, fazendo com que <strong>seus produtos ganhem mais destaque entre a concorr\u00eancia<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Para isso, contamos com a integra\u00e7\u00e3o de diferentes canais, online e offine e de oportunidades dentro e fora dos sites da americanas s.a, gerando oportunidade de fortalecimento de marca e vendas atrav\u00e9s de formatos como redes sociais, hotsites personalizados, espa\u00e7os na TV Shoptime, Ame, lives com influenciadores e merchan nos maiores programas da TV brasileira.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Mais relev\u00e2ncia para todos os tipos de neg\u00f3cio<\/strong><\/h3>\n\n\n\n<p>Com projetos inovadores focados na expans\u00e3o de marcas ou solu\u00e7\u00f5es de performance, no Americanas Advertising, grandes ind\u00fastrias, ag\u00eancias de publicidade e vendedores aqui do marketplace, ganham visibilidade e potencializam resultados atrav\u00e9s da comunica\u00e7\u00e3o com a audi\u00eancia certa.<\/p>\n\n\n\n<p>Al\u00e9m disso, nossas \u00e1reas comercial e de customer success contam com um time de especialistas, que s\u00e3o estrategicamente divididos para oferecer as melhores solu\u00e7\u00f5es de acordo com o objetivo de cada cliente e gerenciar os projetos especiais.&nbsp;&nbsp;<\/p>\n\n\n\n<p><a href=\"http:\/\/www.americanasadvertising.com?utm_source=b2wmarketplace&amp;utm_medium=blog&amp;utm_campaign=americanas_advertising\" target=\"_blank\" rel=\"noreferrer noopener\">Acesse<\/a> e conhe\u00e7a!<\/p>\n\n\n\n<p>Americanas Advertising. Somar pra todo mundo ver.<\/p>\n\n\n\n<p>Leia tamb\u00e9m:<\/p>\n\n\n\n<p><a href=\"https:\/\/www.americanasmarketplace.com.br\/2019\/11\/14\/como-definir-sua-estrategia-de-publicidade-no-marketplace\/\" target=\"_blank\" rel=\"noreferrer noopener\">Como definir sua estrat\u00e9gia de publicidade no marketplace?<\/a><\/p>\n\n\n\n<p><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.americanasmarketplace.com.br\/o-que-e-marketplace\/\">O que \u00e9 marketplace?<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.americanasmarketplace.com.br\/2021\/09\/27\/americanas-marketplace\/\" target=\"_blank\" rel=\"noreferrer noopener\">Americanas Marketplace: o que \u00e9 e como vender neste canal?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O B2WADS mudou, evoluiu e agora \u00e9 Americanas Advertising, hub de publicidade omnichannel da americanas sa A sua plataforma de [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":4062,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[622,88,80,23],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - 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